Research-led media
Pitch original findings and practical commentary only where there is evidence, methodology and a relevant news or industry angle.
Organic authority
Authority should be earned through useful evidence.
This programme turns Raeburn research, technical work and client learning into credible public contributions without paid placement, fabricated endorsements or vanity coverage.
Podcasts & interviews
Offer specific expertise, examples and contrarian-but-evidenced lessons rather than generic founder promotion.
Speaking
Prioritise free conference, university, local enterprise and industry opportunities where the topic matches demonstrated capability.
Government & standards
Respond to relevant consultations and working groups with practical implementation evidence, not lobbying disguised as research.
Technical communities
Contribute useful answers, examples and upstream fixes before linking back to Raeburn material.
Guest articles
Publish substantive, non-duplicative analysis with transparent authorship and sources; avoid paid-placement schemes presented as editorial coverage.
Qualification rule
Before any pitch, record the audience, why the topic is relevant now, the evidence we can contribute, the exact claim we want to make, and whether the opportunity requires payment. Paid editorial placement is excluded from the £0 programme.